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	<title>2nd Green Revolution &#187; Energy Efficiency</title>
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	<link>http://2ndgreenrevolution.com</link>
	<description>People + Planet  + Profit</description>
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		<title>California Strengthens Vehicle Emission Standards</title>
		<link>http://2ndgreenrevolution.com/2012/02/02/california-strengthens-vehicle-emission-standards/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=california-strengthens-vehicle-emission-standards</link>
		<comments>http://2ndgreenrevolution.com/2012/02/02/california-strengthens-vehicle-emission-standards/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 17:57:40 +0000</pubDate>
		<dc:creator>Chris DeArmond</dc:creator>
				<category><![CDATA[Energy Efficiency]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Policy]]></category>
		<category><![CDATA[Transportation]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[Carbon Dioxide]]></category>
		<category><![CDATA[Cars]]></category>
		<category><![CDATA[Chris DeArmond]]></category>
		<category><![CDATA[Climate Change]]></category>
		<category><![CDATA[Electric Vehicles]]></category>
		<category><![CDATA[Plug-in Hybrid]]></category>
		<category><![CDATA[Pollution]]></category>

		<guid isPermaLink="false">http://2ndgreenrevolution.com/?p=14590</guid>
		<description><![CDATA[Over the past couple of decades, California has earned a reputation for passing its own environmental standards that are often much more rigorous than those set by the federal government. Following this trend, California’s Air Resources Board (ARB) released a tougher vehicle emissions program for vehicle model years (MY) 2015 through 2025. The Advanced Clean [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://2ndgreenrevolution.com/?p=14590"><img class="alignleft  wp-image-14591" title="OLYMPUS DIGITAL CAMERA" src="http://2ndgreenrevolution.com/wp-content/uploads/2012/02/Zero-Car-Pollution-300x300.jpg" alt="" width="300" height="300" /></a>Over the past couple of decades, California has earned a reputation for <a href="../2011/11/05/california-moves-forward-on-cap-and-trade/">passing its own environmental standards</a> that are often much more rigorous than those set by the federal government. Following this trend, California’s Air Resources Board (ARB) <a href="http://www.arb.ca.gov/newsrel/newsrelease.php?id=280">released</a> a tougher vehicle emissions program for vehicle model years (MY) 2015 through 2025. The <a href="http://www.arb.ca.gov/msprog/consumer_info/advanced_clean_cars/consumer_acc.htm">Advanced Clean Cars program</a>, which was passed unanimously on January 27th, is designed to “encourage” the sale and development of environmentally advanced cars by mandating significant cuts in smog and carbon dioxide emissions.</p>
<p>According to ARB Chairman Mary Nichols, <a href="http://www.arb.ca.gov/newsrel/newsrelease.php?id=282">the new rules</a> “will clean our air, fight climate change and provide cars that save consumers thousands of dollars at the pump.” Specifically, by proposing tougher smog standards starting with MY 2015, cars built in 2025 will emit 75 percent less smog-forming pollution compared to 2014. In the past, similar legislation (known as <a href="http://www.arb.ca.gov/msprog/levprog/levprog.htm">Low Emission Vehicle I</a>) reduced smog by 75 percent between 1994 and 2003. Greenhouse gas emissions, for which regulations go into effect in 2017, are predicted to be 34 percent lower for MY 2025 vehicles than those made in 2016. Over the course of the regulations, it is estimated that greenhouse gases will be reduced by roughly 52 million tons, or the equivalent of taking 10 million cars off the road for one year.</p>
<p>The vital source of these emission reductions is the 1.4 million plug-in hybrid and zero-emission vehicles that will be on the road by 2025—if all goes according to plan. <span id="more-14590"></span>Essentially, manufacturers <a href="http://www.arb.ca.gov/msprog/zevprog/factsheets/advanced_clean_cars_eng.pdf">will be required</a> “to offer for sale specific numbers of the very cleanest cars available.” ARB <a href="http://www.arb.ca.gov/msprog/levprog/leviii/meetings/cm/2011_acc_community_meetings_chiladakis.pdf">estimates</a> that while the cost of new vehicles with high-efficiency technology would increase by an average of $1,900, the payback period would be between one and 3½ years. Over the course of a typical consumer’s ownership of such a vehicle (eight years), the owner would save an average of $4,000, which translates to about $6,000 over the lifetime of the car. Even if these estimates are correct, however, consumer demand will ultimately decide when (or if) the electric vehicle industry can thrive and sustain growth over the long term.</p>
<p><a href="http://opencage.info/pics/files/800_6616.jpg">Image</a></p>
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		<title>2012 Green Cup Challenge is Underway</title>
		<link>http://2ndgreenrevolution.com/2012/01/28/2012-green-cup-challenge-is-underway/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=2012-green-cup-challenge-is-underway</link>
		<comments>http://2ndgreenrevolution.com/2012/01/28/2012-green-cup-challenge-is-underway/#comments</comments>
		<pubDate>Sat, 28 Jan 2012 23:08:30 +0000</pubDate>
		<dc:creator>Eric Wilson</dc:creator>
				<category><![CDATA[Behavior]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[Energy Efficiency]]></category>
		<category><![CDATA[Eric Wilson]]></category>
		<category><![CDATA[Green Schools]]></category>

		<guid isPermaLink="false">http://2ndgreenrevolution.com/?p=14528</guid>
		<description><![CDATA[From January 18th to February 15th, 116 schools throughout the country will compete to reduce electricity usage at their schools by taking part in the 2012 national Green Cup Challenge® (GCC). This year marks the 5th rendition of the project. Click here for information on the 2010 version. Sponsored by the Green Schools Alliance (GSA), [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://2ndgreenrevolution.com/?p=14528"><img class="alignleft size-full wp-image-14499" title="Green Cup Challenge" src="http://2ndgreenrevolution.com/wp-content/uploads/2012/01/Green-Cup-Challenge.jpg" alt="" width="100" height="80" /></a>From January 18th to February 15th, 116 schools throughout the country will compete to reduce electricity usage at their schools by taking part in the 2012 national <a href="http://www.greencupchallenge.net/">Green Cup Challenge</a>® (GCC). This year marks the 5th rendition of the project. Click <a id="asn1" title="here" href="../2010/03/16/reducing-energy-consumption-at-schools-the-green-cup-challenge/">here</a> for information on the 2010 version. Sponsored by the <a href="http://www.greenschoolsalliance.org/">Green Schools Alliance</a> (GSA), the competition &#8220;is designed to raise awareness about energy conservation and provide concrete action towards reduction.&#8221;</p>
<p>As an integral part of the competition, schools measure their energy usage, which in and of itself helps raise awareness of consumption levels. Last year 121 schools took part in the challenge, reducing electricity usage &#8220;by an average of 4.5% from the baseline. Collectively that was a total reduction of 1,036,816 kilowatt hours and $124,418 saved from their electric bills.&#8221;</p>
<p>In addition to the energy challenge portion of the competition, students can take part in the annual <a id="v40o" title="Green Cup Challenge video contest" href="http://www.greencupchallenge.net/video.html">Green Cup Challenge video contest</a>. Some of the creative and inventive ways that students are going about saving energy are highlighted in these short productions.<span id="more-14528"></span></p>
<p>The Green Schools Alliance, which organizes the challenge, was founded roughly 5 years ago. It &#8220;is a national non-profit organization uniting schools around the world to address 21st century environmental and climate challenges. Through its nearly 3,000 public, private and independent K-12 school members and chapters, GSA is reaching more than 2 million students in 40 U.S. states and 11 countries.&#8221; For more information on how your school can join, click <a href="http://www.greenschoolsalliance.org/membership">here</a>.</p>
<p>[Image <a id="czug" title="source" href="http://www.greenschoolsalliance.org/files/imagecache/100x80-list-image/thumbcup_0.jpg">source</a>]</p>
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		<title>Obama Returns to Energy Theme in State of the Union</title>
		<link>http://2ndgreenrevolution.com/2012/01/26/obama-returns-to-energy-theme-in-state-of-the-union/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=obama-returns-to-energy-theme-in-state-of-the-union</link>
		<comments>http://2ndgreenrevolution.com/2012/01/26/obama-returns-to-energy-theme-in-state-of-the-union/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 15:04:52 +0000</pubDate>
		<dc:creator>2nd Green Revolution</dc:creator>
				<category><![CDATA[Behavior]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Clean Technology]]></category>
		<category><![CDATA[Economics]]></category>
		<category><![CDATA[Energy Efficiency]]></category>
		<category><![CDATA[Eric Wilson]]></category>
		<category><![CDATA[Green Economy]]></category>
		<category><![CDATA[Justin Manger]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[President Obama]]></category>
		<category><![CDATA[Renewable Energy]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Transportation]]></category>
		<category><![CDATA[Alternative Energy]]></category>
		<category><![CDATA[Clean Energy]]></category>
		<category><![CDATA[Congress]]></category>
		<category><![CDATA[Electricity Generation]]></category>
		<category><![CDATA[Energy]]></category>
		<category><![CDATA[Green Technology]]></category>
		<category><![CDATA[Washington DC]]></category>

		<guid isPermaLink="false">http://2ndgreenrevolution.com/?p=14501</guid>
		<description><![CDATA[As he has done previously in talking about the state of America, President Obama had several things to say about energy in Tuesday night&#8217;s speech (transcript here). For one, due to a surge in domestic oil production, imports of foreign oil have fallen to the lowest levels in 16 years and &#8220;American oil production is the highest that [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://2ndgreenrevolution.com/?p=14501"><img class="alignleft size-full wp-image-14503" title="p012412ps-0716" src="http://2ndgreenrevolution.com/wp-content/uploads/2012/01/p012412ps-0716.jpg" alt="" width="654" height="436" /></a>As he has done <a id="lc0b" title="previous speeches" href="http://2ndgreenrevolution.com/2011/01/26/president-obama-highlights-clean-energy-in-the-state-of-the-union-address/">previously</a> in talking about the state of America, President Obama had several things to say about energy in Tuesday night&#8217;s speech (transcript <a id="j8ir" title="here" href="http://www.whitehouse.gov/the-press-office/2012/01/24/remarks-president-state-union-address">here</a>). For one, due to a surge in domestic oil production, imports of foreign oil have fallen to the lowest levels in 16 years and &#8220;American oil production is the highest that it’s been in eight years.&#8221;</p>
<p>Though there wasn&#8217;t much new in terms of policy, Obama did lay out a bold goal for clean energy, saying that the U.S. can get 80% of its electricity from clean sources by 2035. This includes natural gas, of course, which is cleaner than coal but not a renewable energy source.</p>
<p>The idea of domestic energy and national security was mentioned a few times, a <a id="dxhx" title="recurring theme recently" href="http://2ndgreenrevolution.com/2011/12/06/u-s-navy-makes-largest-government-purchase-of-biofuels/">recurring theme recently</a>. Obama specifically envisioned <span id="more-14501"></span>&#8220;A future where we’re in control of our own energy, and our security and prosperity aren’t so tied to unstable parts of the world.&#8221; While biofuels were not mentioned by name, the president did acknowledge that with only 2% of the world&#8217;s oil reserves, &#8220;This country needs an all-out, all-of-the-above strategy that develops every available source of American energy.&#8221;</p>
<p>As is the tradition in presidential addresses, Obama cited working class individuals who were in the audience. In particular, he mentioned Bryan Ritterby, a formerly out-of-work furniture maker. Ritterby was hired at <a href="http://www.energetxcomposites.com/">Energetx</a>, a wind turbine manufacturer in Michigan.</p>
<div>Obama also argued that the country needs to &#8220;double-down on a clean energy industry&#8221; by passing tax credits. Furthermore, he called for a clean energy standard to spur innovation. Calling out Congress, he directed the &#8220;administration to allow the development of clean energy on enough public land to power 3 million homes.&#8221;Fortunately, the president did not overlook the low-hanging fruit of efficiency and conservation. He proposed to &#8220;Help manufacturers eliminate energy waste in their factories and give businesses incentives to upgrade their buildings.&#8221; Estimates from these improvements come in at $100 billion in savings on energy bills. This is in conjunction with &#8220;less pollution, more manufacturing, [and] more jobs for construction workers who need them.&#8221;</div>
<div></div>
<div>[<a href="http://www.whitehouse.gov/photos-and-video/photogallery/2012-state-union-address">Image</a>]</div>
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		<title>Efficiency is not the Key to Sustainability</title>
		<link>http://2ndgreenrevolution.com/2012/01/22/efficiency-is-not-the-key-to-sustainability/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=efficiency-is-not-the-key-to-sustainability</link>
		<comments>http://2ndgreenrevolution.com/2012/01/22/efficiency-is-not-the-key-to-sustainability/#comments</comments>
		<pubDate>Sun, 22 Jan 2012 20:20:46 +0000</pubDate>
		<dc:creator>Eric Wilson</dc:creator>
				<category><![CDATA[Energy Efficiency]]></category>
		<category><![CDATA[Eric Wilson]]></category>
		<category><![CDATA[Featured Posts]]></category>
		<category><![CDATA[Op-Ed]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Nature]]></category>

		<guid isPermaLink="false">http://2ndgreenrevolution.com/?p=14453</guid>
		<description><![CDATA[Justin has written a few posts about the importance of getting outside; one titled &#8220;Encroachment&#8221; and the other &#8220;The Set Aside&#8220;. This post follows up, but takes the idea in a slightly different direction.I realize the title of this post may be heresy, but hear me out. The other day I was in a building [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://2ndgreenrevolution.com/?p=14453"><img class="alignleft size-medium wp-image-14454" title="DSC00483" src="http://2ndgreenrevolution.com/wp-content/uploads/2012/01/Taking-the-Stairs-300x199.jpg" alt="" width="300" height="199" /></a>Justin has written a few posts about the importance of getting outside; one titled &#8220;<a id="o5me" title="Encroachment" href="../2010/10/26/encroachment/">Encroachment</a>&#8221; and the other &#8220;<a id="jliq" title="The Set Aside" href="../2011/06/26/the-set-aside-an-essential-nonpart-of-modern-life/">The Set Aside</a>&#8220;. This post follows up, but takes the idea in a slightly different direction.<br id="atgdk" /><br id="k4oy8" />I realize the title of this post may be heresy, but hear me out. The other day I was in a building that houses several people I needed to talk to for a few seconds each. &#8220;Aha!&#8221; one might say, &#8220;Use email, it&#8217;s a great tool for that.&#8221; Those people would be right, but in adhering to my &#8220;<a id="vwc6" title="Appropriate Use Policy" href="../2011/11/06/whats-your-appropriate-use-policy/">Appropriate Use Policy</a>&#8221; I used a different technology, the stairs.<br id="vzspz" /><br id="q361s" />I walked up one flight and dropped in on someone to update them. Since they were on the phone, I left a post-it note with my message. While not ideal, it shows I took the time to drop by. Though admittedly not the most efficient way to contact someone, it builds social capital, something that we&#8217;ve failed to cultivate.<br id="um5q8" /><br id="vfwhj" />Next I walked up 5 flights to follow up on an email chain that had languished for some time. Breathing more heavily than I care to admit (hey, it&#8217;s a mile high) I entered another office.<span id="more-14453"></span> In less than two minutes I got an answer to my question, put a face with a name (or more accurately an email address) and got some exercise.  <br id="tv_4c" /><br id="c1h:8" />My answer to the efficiency issue is &#8220;It&#8217;s People!&#8221; I&#8217;ve <a id="ao7r" title="used this line before" href="../2009/11/06/the-worlds-greatest-untapped-energy-source-its-people/">used this line before</a>, but not in the way <a id="wr.f" title="originally intended" href="http://www.youtube.com/watch?feature=player_detailpage&amp;v=8Sp-VFBbjpE">originally intended</a>. Just because it is less efficient (in terms of time) to walk up and down a few flights of stairs and wait for someone who is on the phone, does not mean it is a waste of energy. On the contrary, making the human connection is essential to furthering the goals of sustainability. Ultimately, if we do not realize that we are beholden to one another, then there is little to no incentive to live sustainably.</p>
<p>[Image <a id="c3ks" title="source" href="http://farm5.static.flickr.com/4083/5224729733_7c4c8cba69.jpg">source</a>]</p>
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		<title>Automakers Unveil Electric Vehicles at Detroit Auto Show</title>
		<link>http://2ndgreenrevolution.com/2012/01/13/automakers-unveil-electric-vehicles-at-detroit-auto-show/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=automakers-unveil-electric-vehicles-at-detroit-auto-show</link>
		<comments>http://2ndgreenrevolution.com/2012/01/13/automakers-unveil-electric-vehicles-at-detroit-auto-show/#comments</comments>
		<pubDate>Sat, 14 Jan 2012 02:42:37 +0000</pubDate>
		<dc:creator>Chris DeArmond</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Clean Technology]]></category>
		<category><![CDATA[Energy Efficiency]]></category>
		<category><![CDATA[Green Products]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Transportation]]></category>
		<category><![CDATA[Battery]]></category>
		<category><![CDATA[Cars]]></category>
		<category><![CDATA[Chris DeArmond]]></category>
		<category><![CDATA[Electric Vehicles]]></category>
		<category><![CDATA[Green Technology]]></category>
		<category><![CDATA[Plug-in Hybrid]]></category>

		<guid isPermaLink="false">http://2ndgreenrevolution.com/?p=14362</guid>
		<description><![CDATA[Despite the fact that hybrid and electric vehicles accounted for less than 3 percent of cars sold in 2011, they dominated this week’s Detroit Auto Show for the second year in a row. While several hybrid/electric vehicles revealed at the show were concept cars—for example, the hybrid Lexus LFLC sports coupe and the iconic Acura NSX [...]]]></description>
			<content:encoded><![CDATA[<div><a href="http://2ndgreenrevolution.com/wp-content/uploads/2012/01/5408769245_4ec9ac3719.jpg"><img class="alignleft size-full wp-image-14363" title="2012 Toyota Prius Plug-in Hybrid" src="http://2ndgreenrevolution.com/wp-content/uploads/2012/01/5408769245_4ec9ac3719.jpg" alt="" width="500" height="333" /></a>Despite the fact that hybrid and electric vehicles accounted for less than 3 percent of cars sold in 2011, they dominated this week’s<a href="http://www.naias.com/photo-tour/photo-gallery.aspx?cat=7650"> Detroit Auto Show</a> for the second year in a row. </p>
<p>While several hybrid/electric vehicles revealed at the show were concept cars—for example, the hybrid Lexus LFLC sports coupe and the iconic Acura NSX hybrid supercar—many<a href="http://www.nytimes.com/2012/01/10/business/wanted-or-not-alternative-fuel-cars-flood-auto-show.html?_r=1&amp;ref=electricvehicles"> pre-production vehicles</a> were also on display. Ford introduced a plug-in hybrid version of its top selling Fusion family sedan, which will be sold alongside a traditional hybrid variant. By 2020, Ford executives say plug-ins and hybrids will account for 10 to 25 percent of vehicle purchases. On Monday, Volkswagen introduced <span id="more-14362"></span>a hybrid version of its Passat, also a midsize sedan. Toyota unveiled the Prius C, a cheaper version of the original Prius (starting at $19,000), that will achieve an estimated 53 miles per gallon. Jim Lentz, president and Chief Operating Officer of Toyota USA, said it will have the “highest city fuel efficiency of any [production] car in the U.S. without a plug.” Mercedes introduced two hybrid versions for its E-class sedan, though only one will come to the U.S. The list goes on. </p>
<p>However, the ongoing excitement and buzz surrounding these vehicles has not translated into greater market share. The percent of hybrids sold in the U.S. actually dropped slightly last year, from 2.4 to 2.2 percent. The good news is that sales were up (the market as a whole grew by over 10 percent compared to 2010), but not in proportion to non-hybrid vehicles. Sales of all-electric vehicles and advanced plug-ins, such as the Nissan Leaf and Chevrolet Volt, also came in below expectations. Though Nissan was only a few hundred models short of meeting its 10,000-unit goal, the Volt missed the same target by well over 2,000 units. The sales figures may look bad now, but as a Washington Post<a href="http://www.washingtonpost.com/business/economy/2012/01/09/gIQAXkSlmP_story.html"> article</a> pointed out, so did sales of hybrids when they first came out in 2000.</p>
<p><a href="http://farm5.staticflickr.com/4132/5408769245_4ec9ac3719.jpg">Image</a></p>
</div>
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